Anuga FoodTec - new date
The last weeks and months have been intense for all of us. All the more we were pleased about the open and appreciative exchange with you.
Anuga FoodTec will be postponed
From the many discussions with you, we have taken away one central message: There is no substitute for personal exchange! This exchange will not be possible in the coming March in the way we would all like it to be. As the effects of the pandemic, such as travel restrictions and partial shutdowns, have worsened in recent weeks and there is no short-term improvement in sight, we are forced to postpone Anuga FoodTec.
We know that your trade fair calendar is very packed from the 2nd half of 2021, and the same is true for our site. Moreover, it is important for all of us that the next Anuga FoodTec takes place outside the currently foreseeable Corona risk window. Not easy! The new event date of April 26-29, 2022, takes these considerations into account. We realize that for some of you, this date will cause scheduling conflicts; for companies in some industries, it offers significant advantages.
Contact us to see how far we can support you, for example, with organizational or logistical issues, so that you too can participate in Anuga FoodTec in 2022. My team and I will be at your side as usual.
What is the next step? You are (still) registered for Anuga FoodTec 2021
If you are currently still registered for Anuga FoodTec 2021, you do not need to do anything further for the time being. Your contract will remain in force for the time being and will be transferred to Anuga FoodTec 2022, the stand space prices as well as the stand package prices will remain unchanged. In addition, we will only charge the early booking price to all exhibitors who are still registered. We plan to send you your new stand space confirmation in summer/autumn 2021. After receiving it, we will grant you a two-week special right of cancellation free of charge.
What happens next? You are not registered (anymore)
From the beginning of February, the registration documents for Anuga FoodTec 2022 will be available on our website. We will of course inform you about this in good time. Once again, it is worth registering early for 2022. If you send us your registration by April 15, 2021, you will save 20 euros/m². We will then reschedule the halls based on the registrations we receive.
No digital platform in 2021
We had announced the digital extension Anuga FoodTec@home for 2021. There you would have been able to get in touch with global visitors who could not or did not want to come to Cologne in person. This would have extended the reach of your booth once again. Since we are not holding the physical trade show in March 2021, the basis for a hybrid event is now also missing. Of course, we also looked closely at whether we should alternatively organize a purely digital platform instead of the physical trade show. However, this format will also not be implemented in 2021, as a purely digital offering without a physical trade fair does not achieve the desired benefit for you as an exhibitor at Anuga FoodTec. Instead, we will use the time until Anuga FoodTec 2022 to prepare it - as already planned for 2021 - as a hybrid trade fair. Together with you, we would thus like to focus our energy fully on a successful Anuga FoodTec 2022.
We offer alternatives - Anutec India, Andina Pack
You don't want to wait until April 2022 to meet your international customers in person again? Then we offer you two excellent alternatives in India and in South America. Both Anutec India (September 15-17, 2021 in New Delhi, India) and Andina Pack (November 9-12, 2021 in Bogota, Colombia) are absolute leading trade shows for their subcontinents and perfect opportunities to reach visitors from these regions.
We are looking forward to the further exchange with you. Until then, we wish you a wonderful holiday season. Stay healthy.
Best regards from Cologne
Anne Schumacher | Matthias Schlüter
Vice President Trade Fair Management | Director