10 good reasons for participating at Anuga FoodTec
The success factors of the Anuga FoodTec at a glance
- Focused visitors
Anuga FoodTec is THE supplier fair for the food and beverage industry. All visitors know the special requirements of the industry. Benefit from competent, concentrated and focused discussions.
- TOP presence
The world's largest food companies regularly visit Anuga FoodTec, and will do so again in 2022. Where else will you meet your contacts from both Nestlé, PepsiCo, AnheuserBusch, JBS, Mengniu, Danone, and many more?
- Anuga FoodTec pays off
50% of exhibitors at Anuga FoodTec 2022 initiated or completed orders during the show. The average visitor planned to place orders of €800,000 at or immediately after the show.
- High internationality
We again expect visitors from more than 150 countries, the foreign share will be about 63%. If you exhibit at Anuga FoodTec, you will reach the global industry with one participation.
- Top decision-makers on site
80% of visitors are involved in purchasing decisions, 60% are at least department managers. Take advantage of this unique quality for your new business.
- Personal exchange
Exchange information about your products and services directly with customers and the trade. Seek dialogue to make new contacts and generate new business.
- Cover all F&B sectors
At Anuga FoodTec you will meet visitors from all sectors of the food and beverage industry, from dairy and meat, beverages and vegetarian products to frozen foods and pet food . Here you can reach customers outside your core target group, but who are highly interesting.
- Visitors of all company sizes
About 1/3 of the visitors come from small companies, medium-sized companies and large corporations. Here you will meet them all.
- Good accessibility
Thanks to its central location in Europe and the direct ICE connection of the exhibition center to the three international airports Frankfurt, Düsseldorf and Cologne/Bonn, the trade fair is very convenient for visitors to reach. For relaxed discussions with customers who feel at ease.
- Become part of the success story
With around 1,600 exhibiting companies and over 40,000 trade visitors, Anuga FoodTec 2024 will once again be the melting pot of the industry.
Central in every respect
The Cologne site is easy to reach for customers at home and abroad. Thanks to the fair site being located in the city center, there are many hotels in the immediate vicinity.Learn more about the Cologne site
Plenty of room for your ideas
On one of Europe's largest trade fair grounds you can plan any presentation and events of any kind - and with the Koelnmesse organisation, you have a dynamic associate to assist you.Learn more about the exhibition grounds
Become an exhibitor
Apply as an exhibitor and find out about the costs and terms and conditions.Apply and calculate the costs
No Copy! – Originals only!
Learn how you can protect your products and brands. Koelnmesse will assist you.Protection against product piracy